Patty Farmer was a bundle of energy today. We spoke about marketing and how to do it right. How to understand who your real audience is and how to communicate with them in ways that resonate with them and compel them to engage. You can find Patty at www.pattyfarmer.com and you can download a free…
Ginger was her usual ball of energy today. Passionate, thoughtful and though provoking. We spent our time talking about connectivity. Connecting with your own “why” and being able to tell the story of your “why” in such a way that people care and want to help you achieve your goals. You can connect with Ginger
Anita Toth was kind enough to share the mic with me on today’s show and talk about customer churn and the affect it has on businesses. It is not enough to bring in new clients, companies need to learn how to retain and make champions out of existing ones. Anita shows you how to
Brent Williams joins me on the mic for the August 14th show. This is a classic case study of building a business the right way. See a problem, research it to understand it and the scope of it. Define the customer base, figure out how to solve the problem and then communicate and execute. The
Damien Brown brought a part of the insurance industry that I had very little exposure to, to light today. That being Captive Collectives. The ability for groups of companies, that are low risk and pay more in premiums than they benefit through claims to band together and create a collective to negotiate insurance based on
AWESOME interview with Luke Aulin of RTOWN today on the YourLIVINGBrand.live show KEY TAKEAWAY: When to have social media marketing capabilities in house and when it is time to outsource? Hint: are your people willing, capable and motivated? You can find Luke at: www.rtown.ca www.twitter.com/LukeAulin linkedin.com/in/luke-aulin-188b911 YOU CAN LISTEN TO THE SHOW HERE
Jane was another gem of a guest today. We talked about what it takes to build an online course that people want to take, get value from and refer to their friends. Jane can be found at SCALE YOUR GENIUS and her Facebook group is: https://www.facebook.com/groups/thegeniustribe/ LISTEN TO THE SHOW ON IHEART RADIO
Amy Waninger is my go to person for Diversity and Inclusion. She is not only passionate about the subject, but she is an engaging speaker who can enable people to understand how to “Network Without Bias.” Amy can be found at www.LeadAtAnyLevel.com and you can purchase a copy of her book there as well. YOU
I grew up watching Angus Reid play on the BC Lions Football Team. With 13 years in the CFL, including winning the Grey Cup in 2006 and 2011, Angus knows what it is like to work hard, adapt to change and become a champion. Angus and I spend our time talking about how his
Paul Kirch and I spent this week’s show talking about content marketing and how to do it right. Paul calls himself a digital sales engineer and looks and how to communicate your brand in ways that speak not only to the right audience and add value, but also help you be seen by the
