I AM BenBaker

Storytelling

The YourLIVINGBrand.live show with Ben Baker August 2 2017

Today on the YourLIVINGBrand.live show I am going solo.   I wanted to take the time to talk directly to you to tell you about where we were, where we are and where we are going.   I have had a few challenges with the show over the last few weeks and have not changed…

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YourLIVINGBrand.live show with Warren Whitlock July 19 2017

This week was a real treat.  Warren Whitlock has been in the branding and marketing arena for over 30 years.   He has a wealth of experience and stories to match. Sit down and enjoy listening when I ask Warren.  . . What’s Your Story? IF YOU WANT TO LISTEN TO THE PODCAST VERSION OF

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YourLIVINGBrand.live July 12 2017 with Joe Scott of Scott and Assoc.

Welcome to the July 12 2017 episode of the YourLIVINGBrand.live show with our guest, Joe Scott, from Scott and Associates. Today we talked about how to pivot in the face of adversity and how telling a powerful and compelling story can build trust and a new set of clients. I hope you enjoy it as

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YourLIVINGBrand.live show with Tim Brown QC Alliance July 5 2017

On the July 5th 2017 YourLIVINGBrand.live show we interview Tim Brown, Executive Director of QC Alliance. Tim and I spoke on the importance of safety in the promotional marketing industry and how effective it is to garner support in the industry through communicating with end users companies about the value of safety and its affects

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LBL Kirby Hasseman | Marketing Joy

Delivering Marketing Joy With Kirby Hasseman

  Being genuine in all aspects of your business is one amazing way to help you stand out in the business world. Taking it further to delivering a feeling of Christmas joy to every transaction is Kirby Hasseman of Hasseman Marketing. Known as the consummate marketer who specializes in promotional marketing, Kirby is someone who

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YourLIVINGBrand.live June 14 2017 with Stan Phelps

Hello everyone: On today’s show we had Stan Phelps of www.PurpleGoldfish.com Stan spoke to us today from Ecuador and told us the story of WHY the Purple Goldfish and what they have to do with GREAT Customer Service. Love to hear your thoughts. Ben IF YOU WANT TO LISTEN TO THE PODCAST VERSION OF THE

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Can You Tell YOUR Story Effectively?

  If I put a microphone or a video camera in front of you and said you had two minutes to effectively tell your brand story. . .  could you? Could you explain to people where you came from, where you are and where you are going? Unfortunately, this is a skill set that most

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What Every Exhibitor (and Show Manager) Needs to Know About Branding

Here is our latest Postcast with Marlys Arnold.   I hope that you find it valuable. Posted in Expert Interviews, Podcast Episode, Tips for Show Managers, Tools for Exhibitors By Marlys Arnold On October 6, 2016 Contrary to popular belief, your brand is not your logo. It goes far beyond that, and if you’re not

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Kudos to the Promotional Marketing Industry

  The PPAI – Promotional Products Association International, is just launching a brand new, multi-year campaign called “Get In Touch”.   The goal of this campaign is to engage the greater marketing and advertising community so that they fully understand how promotional marketing can be used to augment their current marketing mix and help communicate their

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If you have a great story, tell it in a compelling way!

I love when companies take the time to tell the values of their brand in a compelling way. Smuckers has done this in a simple, quiet and effective way that draws you in, engages you and walks you through their journey.   Are you taking the time to understand who you really are as a

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