Being genuine in all aspects of your business is one amazing way to help you stand out in the business world. Taking it further to delivering a feeling of Christmas joy to every transaction is Kirby Hasseman of Hasseman Marketing. Known as the consummate marketer who specializes in promotional marketing, Kirby is someone who…
Delivering Marketing Joy With Kirby Hasseman Read More »
When you walk into a room or when you leave, what do people think of you? Have you ever truly thought about the mark you leave on people and how that influences how they perceive you? . . . not only now, but the next time they meet you? Creating a personal brand
What is YOUR Personal Brand? Read More »
In the 1980’s I worked as a busboy and then finally graduated to being a waiter at one of the best restaurants in Vancouver. The place was small, exclusive and prided itself on its exceptional service and its loyal clientele. We had a gentleman who had his own table, his own wine in
What does exceptional service REALLY look like? Read More »
We ask this to our clients all the time. . . What are you measuring and why? In today’s data craved world, it seems like we have metrics on everything; clicks, likes, favourites, navigation patterns, amount of time spent per page and so on. However, with all this data that we are collecting, do we
What are you measuring and why? Read More »
I was lucky enough to come across this YouTube by Ted Rubin and I wanted to share it as I agree with him in developing the human side of digital. There are way too many companies that are focused on clicks, likes and the metrics behind them without taking the time to understand the
Ted Rubin “Change Your Outlook to Change Your Future!” Read More »
I just received this image today, not sure who originated it, but I think it tells a great story. In the end, it is about understanding what you do and why? People know what they do. . . they are doctors, lawyers, accountants, bricklayers, engineers, etc., but very few of them truly
Where is your true value? Read More »
In our ever connected, mobile activated world, value and integrity are key to a brand’s success more now than ever. Who people perceive us to be, rather than how we perceive ourselves, is the key to understanding your value in the market. We need to break free from being seen as a commodity! We
Do you understand your true value in the market? Read More »
Active communication is key, not only to not feeling socially isolated personally, but it is a key factor in getting people to understand your value as a company in the business world. Mostly, we are all very social being and like to be liked. However, are you being liked by those who can
Networking in all the RIGHT Places Read More »
We are excited to share this Podcast we did earlier this year with you. Over the next 40 minutes we will talk with Mark Graham on creating and implementing an effective trade show strategy that walks you through pre, during and post show and how to get better return on your investment. Our guest today
Trade Show Exhibiting Strategy 101 with Your Brand Marketing Podcast Read More »
Recently I gave a webinar dealing with internal motivation of staff. I had spent weeks preparing for the talk, had created a PowerPoint presentation that was specifically designed for the audience (or so I thought) and delivered it with passion and poise. When the talk was over, there was not one question. What could have
Misalignment of Expectations Read More »
