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LBL Lisa Genovese | Strategy

Strategy Eats Tactics For Breakfast With Lisa Genovese

Podcast, YourLIVINGBrand.live show /

  The effectiveness of a company’s marketing strategy is often the deciding factor in whether it is successful or not. A good marketing strategy can help a company find and target its potential customers, create a brand identity, and develop and implement a compelling marketing mix. That is what today’s guest, Lisa Genovese, talks about. As…

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LBL Dondi Scumaci | Use Data

How You Can Use Data To Give Value With Dondi Scumaci

Podcast, The YourLIVINGBrand.live Show, YourLIVINGBrand.live show /

  Do you use data to gain insight into how you can give value to your customers? Today’s guest is Dondi Scumaci, an international speaker, author, and mentoring thought leader whose coaching and facilitating expertise allows her to guide international problem-solving groups. In this episode, Dondi discusses with Ben Baker how data can be used to

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